1xBet white label sportsbook kickstarts Melbet development
1xBet is preparing to meet the challenge of producing “modern, in-demand, simple and high-capacity betting products” for white label companions such as Melbet.com.
The sports gambling company has go about obtaining more licences to increase the variety of countries it can operate in, through both its B2C product and new B2B partnerships.
Evgeniy Kiriushin, Head of Business Development for 1xBet, said: “Last year, because we received so many requests for B2B centered partnerships, we made a decision to make several white labels.
“The experience ended up being quite successful, which stimulated the new B2B path for our company. Melbet.com has shown active growth since operating the new platform.”
1xWager, whose main operational activity is certified by the specialists in Curacao, thinks it can manage with the needs of multiple partners, having put in place support services to run 24/7 with offices in Lithuania, Latvia, Belarus, Moldova, Hong Kong, Philippines, Colombia, Spain, Cyprus, Ukraine, spanning several different time areas.
Kiriushin continuing: “We’ve already developed significant experience in operating our B2C system in various countries across several continents. This means we understand precisely what our players need.
“Of course, global design changes extends the time, but we are focused on producing modern, in-demand, simple and high-capacity betting products. We make an effort to make our product as clear and simple for everyone as is possible, while implementing almost all design recommendations from our B2B companions.
Andrea Pirlo joins 1xWager as brand ambassador
Andrea Pirlo, one of the very most revered players in recent football history, has became a member of 1xWager as a brandname ambassador in a deal that will run for the whole of 2018.
Pirlo, who will feature in 1xBet advertising campaigns and take part in marketing occasions, made this announcement on his Facebook page: “I’m pleased to announce my ambassador partnership with 1xWager company. We have many good occasions ahead!”
On the other hand, a declaration from the 1xWager press service read: “We have put a lot of thought into choosing our ambassador. As a constantly growing brand, we needed a unique personality for this role.
“Andrea Pirlo ticks all the boxes. We’ve a lot in common; Pirlo has always reputed his opponents, implemented the principles of fair play and was generous with his aids. Similarly, at 1xWager we care about our customers and companions and we respect our rivals.
“Andrea Pirlo is a star and we are honoured to work with him 1xbet kayıt ol. He’ll help indulge our target audience all around the globe. Joining forces with one of the world’s biggest football stars is the first in a number of ambitious projects planned by 1xBet for 2018.”
Before retiring by the end of the 2017 MLS season, Pirlo appreciated a decorated career in football, winning six Serie A titles, two Coppa Italia’s, two Champions Group’s and the FIFA World Cup in 2006, where he won more ‘man of the match’ awards than every other player.